["https:\/\/schema.org",[{"@type":"Organization","@id":"https:\/\/nextledsigns.com\/#organization","name":"NEXT LED Signs","url":"https:\/\/nextledsigns.com\/","contactPoint":{"@type":"ContactPoint","telephone":"888-263-6530","contactType":"sales","email":"sales@nextledsigns.com"},"sameAs":["https:\/\/www.facebook.com\/NextLEDSigns\/","https:\/\/www.linkedin.com\/company\/next-led","https:\/\/www.instagram.com\/nextledsigns\/","https:\/\/www.youtube.com\/@Nextledsigns1"]},{"@type":"Article","@id":"https:\/\/nextledsigns.com\/case-study-hill-murray\/#article","headline":"Hill-Murray High School Upgrades Fan Experience with LED Scoreboard","description":"Hill-Murray High School in Maplewood, MN, replaced its legacy scoreboard with a high-resolution FLEX 16mm outdoor digital scoreboard to enhance fan engagement and sponsorship revenue.","author":{"@id":"https:\/\/nextledsigns.com\/#organization"},"publisher":{"@id":"https:\/\/nextledsigns.com\/#organization"},"mainEntityOfPage":{"@type":"WebPage","@id":"https:\/\/nextledsigns.com\/case-study-hill-murray\/"},"subjectOf":{"@type":"MediaObject","contentUrl":"https:\/\/nextledsigns.com\/wp-content\/uploads\/2026\/04\/Case-Study-Hill-Murray-Scoreboard.pdf","encodingFormat":"application\/pdf"}},{"@type":"FAQPage","@id":"https:\/\/nextledsigns.com\/case-study-hill-murray\/#faq","mainEntity":[{"@type":"Question","name":"How do digital scoreboards help high schools generate revenue?","acceptedAnswer":{"@type":"Answer","text":"Digital scoreboards create a high-visibility platform for local businesses to display rotating advertisements and logos. This provides high schools with a sustainable way to generate additional funding for athletic scholarships, equipment, and facility upgrades."}},{"@type":"Question","name":"What are the benefits of LED scoreboards for fan engagement?","acceptedAnswer":{"@type":"Answer","text":"Modern LED boards improve the game-day atmosphere by integrating interactive features like social media shout-outs and live trivia. This increases spectator attendance and participation by making every athletic event more exciting and visually engaging."}},{"@type":"Question","name":"Can digital scoreboards withstand harsh winter weather?","acceptedAnswer":{"@type":"Answer","text":"Yes. NEXT LED digital scoreboards are engineered for high durability and are built to withstand harsh climates, such as Minnesota\u2019s extreme weather. These systems require significantly less maintenance than mechanical models, leading to long-term cost savings for the school."}}]}],{"@context":"https:\/\/schema.org","@type":"BreadcrumbList","@id":"https:\/\/nextledsigns.com\/case-study-hill-murray\/#BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Case Study &#8211; Hill Murray High School","item":"https:\/\/nextledsigns.com\/case-study-hill-murray\/#breadcrumbitem"}]}]