LED Signs | A Powerful Marketing Funnel

Don Hattan Ford

We often find ourselves in conversations with our sales team and dealer partners about the incredible marketing power of LED signs. While it might seem like a straightforward concept—one that should be universally recognized—the true impact of this core product benefit is sometimes overlooked or taken for granted.

Knowing the Traffic, Counts!

Gentility Dentistry

If you don’t already know the traffic count for the street where your sign is visible, take a moment to look it up—it’s an invaluable piece of information. Understanding the number of potential viewers can help you gauge the incredible impact digital signage might have at your location.

I love sharing this kind of data and make it a point to discuss it with every client when we’re designing their digital signage projects.

The Nitty Gritty Details of Effective Digital Signs

The Ability center

Today, I want to dive into the nitty-gritty of digital sign operations. After two decades in the digital sign business, I’ve helped a wide range of clients, from large businesses to non-profits. They all want the same thing: a return on their investment.