Plan to make an impression.
Professional content designed to keep your message clear, current and engaging.
- StrategicContent created for your audience.
- SmarterGraphics matched to your brand.
- Always freshTimely messages that stay relevant.
Content that works
What kind of content works best on LED signs?
LED signs are most effective when content is short, visual and timely. Clear messages, bold graphics and brief animations help you reach viewers in a matter of seconds. We design content that gets noticed, even from across the street.
Once you plug in your STAX or ONYX display, the NEXT step is filling it with professional content that is timely and actionable.
Short. Visual. Timely.Content people can read in seconds.
Your options
Four ways to create engaging content.
Every option balances cost, staff time and results differently. Here’s how they compare.
Do it yourself
Save money at the expense of time, with results that may be only mediocre.
- Cost
- Low
- Your time
- A lot
- Results
- Mixed
Hire a marketing agency
Stellar results, at a higher cost, and you may pay for pieces you don’t use.
- Cost
- High
- Your time
- Little
- Results
- Excellent
Pay a designer
Better visual quality and conversions, for a significant price.
- Cost
- High
- Your time
- Some
- Results
- Strong
Subscribe to a content platform
A cost-effective alternative with tools and schedulers to produce expert content.
- Cost
- Low
- Your time
- Little
- Results
- Expert
Why it matters
What great content does for you.
Good content keeps your sign working for you every day, not just the day it’s installed.
Familiarity
Heightened awareness. Your brand is easily recognized (and remembered!) by your customers.
Aesthetics
Visual appeal and attention. Boost perceptions of your company with eye-catching content.
Authenticity
Trustworthy and effective. Communicate your commitment to being true to your customers.
Reputation
Kept promises. Make a promise you intend to keep to engage potential customers.
ROI
Increased return. Use your digital display to its fullest to capitalize on your investment.
Intrigue
Piqued interest. Allure prospective customers with deals they can’t resist.
Preferred partner
Invest in a robust content platform.
NEXT is an authorized reseller of Project Content. From its extensive stock library of digital and customizable content to its robust customer service, Project Content is an unrivaled complement to NEXT digital displays.
- Content libraryStock and customizable content
- GraphicsTools for engaging graphics
- Custom contentDesigners for custom campaigns
- Content managementOptional, for your sign
- Team accessCall, text or chat support
Project Content is a great resource for high quality content. They provide content that I couldn’t create on my own that enhances our communication. The experience is clean and easy, enabling me to sample each piece of content before I make my final decision.
Project Content ROI
What could better content earn you?
Enter what you spend on sign design today and see what a Project Content plan could save and earn.
- Increase in potential monthly customers
- 8%
- $
- Annual profit from improved content
- $48,000
| Presto Essential $49.99/mo | Most popular Presto Premium $99.99/mo | Presto Ultimate $249.99/mo | |
|---|---|---|---|
| Total annual cost for 2 sign locations | $780 | $1,440 | $3,780 |
| Net savings on design work | $9,348 | $8,688 | $6,348 |
| Increased profits through improved content | $48,000 | $48,000 | $48,000 |
| Increase to the bottom line | $57,348 | $56,688 | $54,348 |
Estimates are illustrative. Plan prices are Project Content’s monthly rates; your savings depend on the time and money you spend on sign design today.
Our experience with NEXT LED has been outstanding. For the past six years, our digital billboards have been a key piece of our marketing efforts. The ability to easily update messaging and showcase new offers each month is essential for attracting customers in today’s fast-paced market.
Included software
Take control of your LED sign content.
Every NEXT display includes a cloud-based control system. Update content, schedule messages and manage multiple locations from any browser, without relying on IT support.
- No installsNothing to download or maintain.
- Any browserPhone, tablet or computer.
- No licensing feesThe software is included.
FAQ
Questions about LED sign content.
Straight answers about creating, scheduling and updating what’s on your sign.
01 Do you create content for our specific industry?
Yes. From schools to city halls, quick-serve restaurants to retail stores, we tailor LED sign content to fit your audience. We know what works in each environment and create motion-ready graphics that align with your goals.
02 Can I schedule content in advance?
Absolutely. Our platform lets you schedule content by time, day, event, or season. Whether you’re promoting a sale, announcing a school event, or sharing holiday hours, your message goes live exactly when you want it to.
03 How easy is it to update my sign?
It’s simple. You can log in from any device to post a new message, change a promotion, or trigger an emergency alert in seconds. No graphic design experience required. Just drag, drop, and publish.
04 What if I don’t have time to create content?
That’s where we come in. Our team can provide a full library of content tailored to your needs, ready to load and display. We also offer automated options that keep your screen fresh without lifting a finger.
05 Why should I choose NEXT for content?
We understand LED signs from both the hardware and content side. That means our graphics are optimized for your screen size, resolution, and brightness. Plus, we create content that helps increase engagement and ROI.
Ready to fill your sign with content that converts?
Tell us about your sign and your audience. We’ll set you up with the right content plan and show you how easy it is to keep your display fresh.
Call 888-359-9558 or contact us online.